Client
Veni Vidi
Role
Marketing Manager &
Web Developer
Year
2024
For Veni Vidi, Sara Pachetti’s shop, we began a significant process of digitalising the products and the sales process, developing the e-commerce site on Shopify. This choice was driven by the need to update the vintage garments frequently (they are all one-offs), simplifying internal management and allowing updates without advanced technical skills.
The website design was crafted to reflect the uniqueness and creativity of the Veni Vidi brand, inviting users to explore and freely adopt their own style identity. This approach aims to strengthen the shop’s online presence, aligning the digital experience with the values of sustainability and innovation that characterise Sara’s offering.
The blog built into the website serves as a platform to enrich the story around vintage fashion, with articles offering ideas for both online buyers and sustainable fashion enthusiasts. This also proves strategic for SEO, attracting a wider audience interested in the philosophy of creative reuse that Veni Vidi promotes.
